Privacy Policy

1. Information We Collect

When you create an account or use Serplight, we may collect the following types of information:

• Account information: your email address and password when you register.
• Usage data: search queries, keywords analyzed, content briefs generated, and other interactions with our tools.
• Technical data: IP address, browser type, device information, and cookies for analytics and service improvement.
• Payment information: billing details processed securely through our third-party payment provider (Stripe). We do not store your full credit card number.

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve Serplight's services.
• Process transactions and send related communications.
• Send you technical notices, updates, security alerts, and support messages.
• Respond to your comments, questions, and customer service requests.
• Monitor and analyze trends, usage, and activities to improve user experience.

3. Data Storage & Security

Your data is stored securely using industry-standard encryption (TLS/SSL in transit, AES-256 at rest). We use Supabase as our database provider, which employs row-level security policies to ensure that users can only access their own data. We regularly review our security practices and update them as necessary.

4. Third-Party Services

We use third-party services to operate Serplight. These providers have their own privacy policies and may collect information as described in their respective terms. Key providers include:

• Supabase — authentication and database hosting.
• Google Cloud (LLM Services) — AI-powered analysis and content generation.
• Stripe — payment processing.
• Vercel — application hosting and deployment.

5. Cookies

Serplight uses essential cookies to maintain your login session and preferences. We may also use analytics cookies to understand how you use our service. You can control cookie preferences in your browser settings, though disabling essential cookies may affect functionality.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access, correct, or delete your personal data.
• Export your data in a portable format.
• Withdraw consent for data processing at any time.
• Object to processing based on legitimate interests.
• Lodge a complaint with a supervisory authority.

To exercise any of these rights, contact us at support@serplight.io.

7. Data Retention

We retain your personal data for as long as your account is active or as needed to provide you services. You may request deletion of your account and associated data at any time. Upon account deletion, your data will be permanently removed within 30 days.

8. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of Serplight after changes constitutes acceptance of the updated policy.

9. Contact Us

If you have any questions about this privacy policy or our data practices, please contact us at support@serplight.io.